What's It About?

This first definitive retrospective of the Easy-Bake® Oven celebrates its journey from children's toy to pop culture icon and inductee to The National Toy Hall of Fame. The book explores the innovation, history, economics, commerce, advertising, and marketing behind the toy’s 50-year history. This book is a must-read for vintage toy collectors, nostalgia buffs, foodies, and anyone who has ever peered through the oven's watch-it-bake window, eagerly anticipating the moment they will be able to serve and enjoy their very own culinary concoction.

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